Application of Multi Criteria Goal Programming Approach for Management of the Company
نویسنده
چکیده
Strategic planning is expressly significant for company ́s success and competitive advantage making in an increasingly competitive business environment. So management of companies have to provide decision making processes to ensure smooth running of the company. Widely used approach for solving multi criteria decision problems is goal programming. The article is dedicated to the application of multi criteria goal programming for management of the company. It provides deep literature review of the approach as well as its theoretical framework needed for further creation of specific model. Unique goal programming model was created for the implementation of strategic goals of the company into the business plan. Mathematics Subject Classification: 90C29, 65K05 5716 T. Kliestik, M. Misankova and V. Bartosova
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